Team Marketing Report – Feb 1989 (Vol 01, Issue 05)

In This Issue... NEW TWIST University of Georgia does a 360º turn on slam dunk contests. EASY EXPOSURE The Huntsville Stars receive over $100,000 in television exposure through trade-out arrangements. EXCLUSIVE RESEARCH Will fans not buy tickets to a game because that game is on TV? TMR’s exclusive research gives you the answers. SIGN OF THE TIMES New signage doubles marketing revenues for Wichita State University. GUEST COLUMN Jeanne...

Team Marketing Report – Dec 1988 (Vol 01, Issue 03)

In This Issue... GIANTS MAKE A SAVE San Francisco Giants help fans learn CPR PICTURE PERFECT Army’s camera give-away is a winner EXCLUSIVE RESEARCH When do fans decide to attend games? TMR’s exclusive research gives you the answers GUEST COLUMN Everett Giants' GM Mark Pajak tells his team’s strategy...