Team Marketing Report – Mar 1989 (Vol 01, Issue 06)

Vol 01, Issue 06 (March 1989) In this issue... HOT ICE IN INDY The Indianapolis lee work to change the image of hockey in Indianapolis. ON TARGET A targeted marketing plan helps the University of Richmond almost double basketball attendance. EXCLUSIVE RESEARCH TMR's exclusive nationwide research tells what consumers think is the most effective promotion for a sports team. GUEST COLUMN How can research improve the marketing of your...

Team Marketing Report – Jan 1989 (Vol 01, Issue 04)

In This Issue... FUN AND GAMES The Dallas Sidekicks have fun with a soccer game featuring company mascots COBRAS STRIKE The Los Angeles Cobras believe the sale starts when fans reach the stadium EXCLUSIVE RESEARCH When do fans decide to purchase tickets for games? TMRs exclusive research gives you...