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Category: TMR Insider

Team Marketing Report – Apr 1995 (Vol 07, Issue 07)
1995 AprTMR Insider

Team Marketing Report – Apr 1995 (Vol 07, Issue 07)

This issue includes the 1995 MLB Fan Cost Index. View that FCI here. Chicago Cubs and concessionaire work to...

FanCostIndexMost PopularTMR Insider

TMR in the news

Coverage featuring Team Marketing Report Fan Cost Index® data, reporting and our staff experts… Updated Feb 14, 2022 Super...

1991 AugRoster MovesTMR Insider

Team Marketing Report – Aug 1991 (Vol 03, Issue 11)

Vol 03, Issue 11 (August 1991) In this issue... NETWORK WORKING Two brands use Network International's multi-arena packaging to gain trial/or their products. DIALING FOR SALES The Southwestern Conference installs a conference-wide 800 number that allows fans to access ticket offices of all SWC schools. GUEST COLUMN Marion Melcher Hanson of The Travelers Companies explains how corporations look to get value from sponsorship packages. BASEBALL AND BEETHOVEN The South...

1991 JunRoster MovesTMR Insider

Team Marketing Report – Jun 1991 (Vol 03, Issue 09)

By TMR Editorial

Vol 03, Issue 09 (June 1991) In this issue... TURKEY TROTS Mr. Turkey expands its sponsorship programs into minor league baseball. ADDED-VALUE MMI Sales arranges innovative merchandising program for two new sports advertisers. SPONSOR PROFILE Thrifty Car Rental has made a big drive into sports with its tide sponsorship...