Team Marketing Report – Jun 1989 (Vol 01, Issue 09)

Vol 1, Issue 9 (Jun 1989)

In This Issue...
PUZZLING PROMO
The Utah Jazz send puzzles to the news media to promote its players.
SPONSOR PROFILE
Molson Brewery of Canada details its approach to sports sponsorship.
GUEST COLUMN
Clemson University’s Len Cough provides details of the Tigers’ new approach to sponsorship packages.
NEW COMPETITION
High schools might soon be competing with pro and college teams for corporate sponsors.

 

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