SportsCannaBiz: Team Trailblazers

For the purposes of our SportsCannaBiz articles, we will use cannabis and marijuana interchangeably. These are products that are often known as “pot” or “weed,” contain the compound tetrahydrocannabinol (THC), have psychoactive effects that give the ‘high’ sensation and are recreationally legal in 11 states and medicinally legal in 28 states. Additionally, we will refer to products containing cannabidiol (CBD) as CBD or hemp-derivative products. These products are non-psychoactive,...

Even In A Pandemic, Eyes Shift Again To Make Sports Business A Safe Bet

There is one thing we van say about sports with reasonable certainty; the experience we collectively had for all of our lives changed, at least for the foreseeable future, the week of March 12. While we are seeing the resurrection of the business of sports start to come about…from...

Time to Get Real…Time

A push for “Zero Latency” fan engagement Recently, the NBA announced a new multi-year deal with Microsoft targeted squarely...

ROSTER MOVES (May 2020)

May 2020 staff moves and industry news in one spot — updated as they happen, so make sure you...

New Fan Engagement Tools Emerging

From LA to Halifax, baseball to lacrosse, new engagement tools bringing value to fans, brands, teams If this was...