ROSTER MOVES (Apr 2020)

Apr 2020 staff moves and industry news in one spot — updated as they happen, so make sure you...

PBR Sustains Strategic Social Success

Before COVID-19 inflicted the Great Sport Hiatus upon us all, Team Marketing Report was tracking PBR's (Professional Bull Riders)...

TMR POV: Large Market Teams, Media Recycling When Fans Want Reinventing

Sports leagues, teams and media companies have historically been leading edge innovators. During a time when their fans need that sense of community and shared experience that underpins why sports matter so much, I believe most entities are failing miserably. I understand the initial catch-your-breath moments of the impact of canceled live events and the triage necessary to assess contracts, business fallout and the business model fundamentals. However, great...