Micro-Assessments Becoming Big Fan Engagement Tool
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TMR Insider
ROSTER MOVES (July 2019)
Heads up that we add new Moves throughout the month, as they happen, so make sure you check back....
Report From: Bears100 Celebration
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New Research on Female Fans Drives SeatGeek “We Fan” Campaign
SeatGeek, the mobile-focused ticket reseller, has deepened its ties to soccer. In March, SeatGeek, already a Major League Soccer...
#PowerofSports: Kevin Martinez, ESPN’s VP, Corporate Citizenship
EDITOR'S NOTE: Sport relies heavily on community - communities of fans, teammates, mentors, etc. Growing sport and building a passionate fan base includes working with all types of people. That connection of sport + human + passion can be powerful. We in sports business have a responsibility to give...
FTP: Stronger Every Day
From the Publisher… Welcome to our June TMR Insider! Lots of fancentric and inclusive articles to read: TK Gore...
Why Sports Is Best Enjoyed With Human Beings
A buzzer-beater, game-winning basket is scored when you’re watching the game alone. What is your next move — celebrate...
Outside Influence: Five Factors Impacting Sponsorship
Sponsorship professionals spend significant time examining what we, as a field, are doing correctly and incorrectly with the goal...
The Pride of Working in Sports Business
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