Information

  • Global Headquarters
  • 8100 Nations Way
  • Jacksonville, FL 32256
  • fanatics.com
  • 1,800 Employees

Fanatics, Inc. is a Jacksonville, Fla.-based online retailer of licensed sportswear, sports equipment, and merchandise. Brothers Alan and Mitch Trager started the company in 1995 as Football Fanatics, a brick-and-mortar storefront in Jacksonville's Orange Park Mall. The store was focused on the Jacksonville Jaguars and local collegiate team merchandise. By 1997, a second store had opened in the Avenues Mall.

Brent Trager focused on achieving an online presence for the retail company, hiring the company's first dedicated e-commerce focused employee in early 2000. Over the next decade Fanatcis grew to operate more . . .

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Expertise
  • Merchandise & Licensing

Ownership / Management

CEO
DM

Doug Mack

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Board of Directors
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Exec. Chair

Michael Rubin

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Key Decision Makers
JB
Global Co-President, Direct To Consumer

Jack Boyle

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JB
President - Fanatics Brands

Joe Bozich

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MC
CFO

Mich Chandlee

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SD
President - Fanatics International

Steve Davis

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Chief People Officer

Robin Eletto

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CG
Chief Commercial Officer

Cole Gahagan

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President - Business Affairs

Gary Gertzog

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MM
Chief Technology & Product Officer

Matt Madrigal

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CO
Global Co-President, Direct To Consumer

Chris Orton

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LP
Chief Customer Officer

Lonnie Phillips

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