Team Marketing Report – Mar 1991 (Vol 03, Issue 06)

Vol 03, Issue 06 (March 1991)

In this issue...
CUSTOM SERVICE
Season ticket holders are treated right by the Golden State Warriors.
ADVERTISING AUDIT
A new feature in Team Marketing Report gives you leads for new advertiser and sponsor sales.
SPONSOR PROFILE
Phar-Mor is a fast growing chain of deep discount retail stores. The company’s sports marketing activities are profiled.
GUEST COLUMN
Dean Bonham of Bonham Communications tells how his company has arranged over $60 million in creative financing for building and improving sports facilities.

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