Information

Navigate advises brands and organizations in sports and entertainment. The use research, data, and analytics to measure and value marketing investments and guide major strategies and decisions.

Based in Chicago, Navigate helps clients determine the value of their partnerships and understand how they are performing. Navigate has measured the impact and ROI of hundreds of sponsorship deals and has valued billions of dollars in sponsorship transactions on behalf of brands, properties, universities and agencies.

Navigate's client list, per the company website (as of 04-02-19):

AAA

AEG WorldWide

AIM Marketing

Airport Marketing Income

Allstate Arena

Anheuser-Busch

Anthony . . .

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Expertise
  • Branding
  • Data & Analytics
  • Sales-Sponsorship
  • Sponsorship Valuation

Ownership / Management

CEO
AM

AJ Maestas

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Key Decision Makers
JN
President

Jeff Nelson

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MF
EVP, Research

Mark Friederich

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AC
SVP, Strategic Partnerships

Al Connor

xyz@xyz.com
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MB
SVP, Analytics

Matt Balvanz

xyz@xyz.com
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AL
VP, Partnership Development

Alexa Linger

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MZ
Chief of Staff

Matt Zajac

xyz@xyz.com
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Personnel

JA
Sr. Director, Communications

Julie Angell

xyz@xyz.com
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