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Category: TMR Insider

Team Marketing Report – Apr 1990 (Vol 02, Issue 07)
1990 AprRoster MovesTMR Insider

Team Marketing Report – Apr 1990 (Vol 02, Issue 07)

Vol 2, Issue 7 (April 1990) In this issue... HOT STUFF Promotion marketing executives offer their thoughts on hot...

1990 JanRoster MovesTMR Insider

Team Marketing Report – Jan 1990 (Vol 02, Issue 04)

Vol 2, Issue 4 (January 1990) In This Issue... SCHOOL DAYS The Houston Astros marketing staff will teach a sports marketing class at a local school next year. HIGH TECH Boston College uses a high-tech approach to help increase attendance at a recent hockey game. INSIDE ISSUES A new feature in Team Marketing Report. This month’s section focuses on the pros and cons of handling television and radio sales...

1989 NovRoster MovesTMR Insider

Team Marketing Report – Nov 1989 (Vol 02, Issue 02)

By TMR Editorial

Vol 2, Issue 2 (Nov 1989) In This Issue... TIGERS TICKETS A promotion at Louisiana State brings 15,000 fans to corporate sponsors. SPONSOR PROFILE True Value Hardware is more involved in sports than just using athletes for spokespersons. GUEST COLUMN Tom Ward of the Charlotte Hornets describes how the...