Beer Here: Athletic Departments Turn to Alcohol Sales to Find Revenue

Sneaking booze into college football games is a time-honored tradition on par with rock rubbing and jumping around, but for the last two years Purdue Boilermaker fans have been trying to find ways to get beer out of Ross-Ade Stadium.

In 2017 Purdue became one of a growing number of college stadiums offering beer and alcohol sales to fans during football games. In addition to standard macro brews . . .

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Brian has frequently written music and concert reviews. He now gratefully combines his love for beer, sports and writing as a special contributor to TMR.