FTP: Stronger Every Day

From the Publisher… Welcome to our June TMR Insider! Lots of fancentric and inclusive articles to read: TK Gore...

Outside Influence: Five Factors Impacting Sponsorship

Sponsorship professionals spend significant time examining what we, as a field, are doing correctly and incorrectly with the goal of continuous improvement. This is important of course, but we also must not lose sight of the external forces that can both propel or impede our efforts. Here are five current conditions that are or could have substantial effects on sponsorship: Industries in low-growth mode Packaged goods, autos, apparel, financial...

ROSTER MOVES (June 2019)

Heads up that we add new Moves throughout the month, as they happen, so make sure you check back....

FTP: Welcome MLS to the Big Leagues

From the Publisher… Welcome to the May TMR Insider. Today we launch our new Fan Cost Index for Major...

#PowerofSports Q&A: Megan Bartlett, We Coach

EDITOR'S NOTE: Sport relies heavily on community - communities of fans, teammates, mentors, etc. Growing sport and building a...