Team Marketing Report – Oct 2004 (Vol 17, Issue 01)

This issue includes the 2004 NHL Fan Cost Index. MVP members can view that complete FCI here.

Vol 17, Issue 1 (Oct 2004)

Team Marketing Report is the only publication devoted to reporting innovative and successful ideas to increase revenues for sports marketers.

In This Issue...
Eagle-eyed
Philadelphia launches first-ever brand campaign.
Elasticity
Trendy bracelets raise money for teams’ charities.

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