Team Marketing Report – Mar 1990 (Vol 02, Issue 06)

Vol 2, Issue 6 (Mar 1990)

In This Issue...
BIG DEAL!
Peter Pan peanut butter signs one of the largest sponsorship deals ever for minor league baseball.
TOP DRAW
Fresno State has a full schedule of promotions to help it maintain its spot as the NCAA leader in baseball attendance.
INSIDE ISSUES
Teams offer solutions to the problem of weak attendance early in the season.
SPONSOR PROFILE
Taco Bell, with an increased advertising budget, looks for high-impact events.
SENIOR FANS
Florida State fills cheering section . . .

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