Vol 03, Issue 12 (September 1991)
In this issue...
BLACK VELVET ON ICE
Black Velvet signs as a new sponsor with the American Hockey League.
LOOK! UP IN THE AIR!
The Philadelphia 76ers take to the air to advertise season tickets.
FAN COST INDEX™
TMR's exclusive Fan Cost Index™ documents the cost of attending NFL, college football games.
PPV PERSPECTIVES
Lawrence Payne of the San Antonio Spurs offers perspectives on what makes pay-per-view broadcasts successful.
Team Marketing Report is the only publication devoted . . .
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