Team Marketing Report – Apr 1991 (Vol 03, Issue 07)

Vol 03, Issue 07 (April 1991)

In this issue...
IN-LIGHTS
New scoreboard features and ideas are planned by baseball teams for the 1991 season.
CLEANING UP
Buffalo Bisons signs new sponsorship deals with Clorox and Dial.
ADVERTISING AUDIT
Kentucky Fried Chicken, MCI and Allstate were big advertisers on the first broadcast of a World League of American Football game on the USA Network.
SPONSOR PROFILE
Rogaine looks to promote growth for its sports sponsorship programs.
GUEST COLUMN
Pat Williams of the Orlando Magic and Orlando . . .

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