PBR Archives - Team Marketing Report https://teammarketing.com/tag/pbr/ Actionable, measurable fan-centric sports business insights Mon, 09 Aug 2021 23:23:18 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 ROSTER MOVES (Jul 2021) https://teammarketing.com/roster-moves-jul-2021/ https://teammarketing.com/roster-moves-jul-2021/#respond Tue, 13 Jul 2021 21:04:17 +0000 https://teammarketing.com/roster-moves-jul-2021 Jul 2021 staff moves and sports business industry news in one spot — updated as they happen, so make sure you check back regularly. Jul 1, 2021 American Hockey League announces that the AHL Board of Governors has approved the transfer of ownership of the Rockford IceHogs AHL franchise to the Chicago Blackhawks. In addition, the Blackhawks commit to keeping the IceHogs in Rockford through 2036 while the City of Rockford, and the Rockford Area Venues and Entertainment Authority (RAVE) and the Illinois Department of Commerce & Economic Opportunity (DCEO) unveil a $23 million multi-year capital project to revitalize the … Continued

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]]> https://teammarketing.com/roster-moves-jul-2021/feed/ 0 Veteran Marketer Ponturo: Where Will the Sports Marketing Dollars Go? https://teammarketing.com/veteran%c2%a0marketer-ponturo-where-will-the-sports-marketing-dollars-go/ https://teammarketing.com/veteran%c2%a0marketer-ponturo-where-will-the-sports-marketing-dollars-go/#respond Tue, 25 Aug 2020 20:10:04 +0000 https://teammarketing.com/veteran%c2%a0marketer-ponturo-where-will-the-sports-marketing-dollars-go “Some sports may feel old ahead of their time.” That thought from veteran sports marketing expert Tony Ponturo is reflective not just of where return to play for all of the major leagues is today, but also of what a new environment for teams, leagues and brands will be in the coming months and years as an inevitable recalculation of spending, athletes, and engagement with consumers takes place. For those looking back to where we were, the longtime former head of sports marketing at Anheuser-Busch has a warning…look forward and shift on the road, because you may get run over. … Continued

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]]> https://teammarketing.com/veteran%c2%a0marketer-ponturo-where-will-the-sports-marketing-dollars-go/feed/ 0 Even In A Pandemic, Eyes Shift Again To Make Sports Business A Safe Bet https://teammarketing.com/even-in-a-pandemic-eyes-shift-again-to-make-sports-business-a-safe-bet/ https://teammarketing.com/even-in-a-pandemic-eyes-shift-again-to-make-sports-business-a-safe-bet/#respond Thu, 07 May 2020 13:21:48 +0000 https://teammarketing.com/even-in-a-pandemic-eyes-shift-again-to-make-sports-business-a-safe-bet There is one thing we van say about sports with reasonable certainty; the experience we collectively had for all of our lives changed, at least for the foreseeable future, the week of March 12. While we are seeing the resurrection of the business of sports start to come about…from PBR and UFC, to golf and NASCAR and what we hope is the return of team sports starting with international soccer, and even some other more niche sports like the PLL…what that will look, feel and even sound like is very much up for debate for brands, fans and media companies. … Continued

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