M&M Mars Archives - Team Marketing Report https://teammarketing.com/tag/mm-mars/ Actionable, measurable fan-centric sports business insights Tue, 31 Aug 2021 15:52:05 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 Team Marketing Report – Jan 1991 (Vol 03, Issue 04) https://teammarketing.com/team-marketing-report-%e2%80%93-jan-1991-vol-03-issue-04/ https://teammarketing.com/team-marketing-report-%e2%80%93-jan-1991-vol-03-issue-04/#respond Tue, 01 Jan 1991 18:00:23 +0000 https://teammarketing.com/team-marketing-report-%e2%80%93-jan-1991-vol-03-issue-04 Vol 03, Issue 04 (January 1991) In this issue... STAR IS BORN The Florida Citrus Sports Association persuades Memphis State University to move a home football game to Orlando for the initial Texaco Star Classic. SPONSOR PROFILE Subway Sandwich anticipates increased use of sports marketing to fuel its growth. The company's current sports marketing programs are profiled. INSIDE ISSUES Murray Sperber, author of Sports Inc. explains how money from tv revenue and corporate sponsor­ ships has affected college sports. GUEST COLUMN Douglas Moss of the Madison Square . . . To read the most recent two months of TMR Insider™ … Continued

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]]> https://teammarketing.com/team-marketing-report-%e2%80%93-jan-1991-vol-03-issue-04/feed/ 0 Team Marketing Report – Jul 1990 (Vol 02, Issue 10) https://teammarketing.com/team-marketing-report-%e2%80%93-jul-1990-vol-02-issue-10/ https://teammarketing.com/team-marketing-report-%e2%80%93-jul-1990-vol-02-issue-10/#respond Sun, 01 Jul 1990 17:00:47 +0000 https://teammarketing.com/team-marketing-report-%e2%80%93-jul-1990-vol-02-issue-10 Vol 02, Issue 10 (Jul 1990) In This Issue... COURTING KIDS Sports Illustrated for Kids sponsors giveaways of its popular magazine with several baseball teams. BISON BABIES The Buffalo Bisons greet new mothers and their children with baseball items for babies. INSIDE ISSUES The Hispanic marketing is growing fast. What are sports teams doing to market to this audience? TMR’s Inside Issues gives you the answers. MAGIC BUS The Indianapolis Ice ride a wave of exposure from a well-traveled transit bus that carries the team‘s . . . To read the most recent two months of TMR Insider™ news and … Continued

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]]> https://teammarketing.com/team-marketing-report-%e2%80%93-jul-1990-vol-02-issue-10/feed/ 0 Team Marketing Report – Jan 1989 (Vol 01, Issue 04) https://teammarketing.com/team-marketing-report-%e2%80%93-jan-1989-vol-01-issue-04/ https://teammarketing.com/team-marketing-report-%e2%80%93-jan-1989-vol-01-issue-04/#respond Mon, 02 Jan 1989 18:00:19 +0000 https://teammarketing.com/team-marketing-report-%e2%80%93-jan-1989-vol-01-issue-04 In This Issue... FUN AND GAMES The Dallas Sidekicks have fun with a soccer game featuring company mascots COBRAS STRIKE The Los Angeles Cobras believe the sale starts when fans reach the stadium EXCLUSIVE RESEARCH When do fans decide to purchase tickets for games? TMRs exclusive research gives you the answers GUEST COLUMN Randy Scott of the Rochester Americans tells you why he thinks entertainment is what brings fans to games CANNONS BOOM Four consecutive years of attendance growth for the Calgary Cannons are fueled by strong marketing . . . To read the most recent two months of TMR … Continued

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