Los Angeles Lakers Archives - Team Marketing Report

2021-11 (Nov)Roster MovesTMR Insider Nov 01, 2021

ROSTER MOVES (Nov 2021)

Nov 2021 staff moves and sports business industry news in one spot — updated as they happen, so make...

TMR InsiderTMR Q&A Jun 04, 2014

Words from the Field: Q&A with the L.A. Kings

One of the staples of Team Marketing Report's printed monthly newsletter was “Words from the Field,” where sports executives would...

2005 MarTeam Marketing Blog (2005)TMR Insider Mar 11, 2005

Team Marketing Blog: Mar 11, 2005

In Mar 2005, blog sites were a relatively new thing, and Team Marketing Report staff wanted to give one...

1991 MayAdvertising AuditFanCostIndexRoster MovesTMR Insider May 01, 1991

Team Marketing Report – May 1991 (Vol 03, Issue 08)

This issue includes the very first Fan Cost Index® report. View the 1991 MLB Fan Cost Index® here (MVP...

1991 FebRoster MovesTMR Insider Feb 01, 1991

Team Marketing Report – Feb 1991 (Vol 03, Issue 05)

Vol 03, Issue 05 (February 1991) In this issue... SHOWTIME Richmond Braves create a Saturday afternoon cartoon club for...

1990 DecRoster MovesTMR Insider Dec 01, 1990

Team Marketing Report – Dec 1990 (Vol 03, Issue 03)

Vol 3, Issue 3 (December 1990) In this issue... SMALL CHANGES Cleveland Browns plan some fine-tuning for the one million circulation preseason guide the team publishes. NEW COMPANY ON DECK The Upper Deck Company is the new sponsor for Major League Baseball‘s “Heroes of baseball” game series. SPONSOR PROFILE Blockbuster Entertainment Corporation is the largest and fastest-growing national video rental chain. The company’s sports marketing activities are reviewed. THINKING...