Report From: Chicago Bears Training Camp

“Illinois. Are You Up For Amazing?” You'll see and hear that phrase all over Bear-bonnais, err, Bourbonnais, Ill., this...

Team Marketing Report – Apr 1991 (Vol 03, Issue 07)

Vol 03, Issue 07 (April 1991) In this issue... IN-LIGHTS New scoreboard features and ideas are planned by baseball teams for the 1991 season. CLEANING UP Buffalo Bisons signs new sponsorship deals with Clorox and Dial. ADVERTISING AUDIT Kentucky Fried Chicken, MCI and Allstate were big advertisers on the first broadcast of a World League of American Football game on the USA Network. SPONSOR PROFILE Rogaine looks to promote...