Team Marketing Ruminations
Tidbits, Thoughts & Tips from our Publisher… The first of what will be regular musings consisting of news, notes...
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TMR Insider
TMR Q&A: nVenue CEO Kelly Pracht Talks “Fan Intelligence”
Texas-based nVenue is a sports betting platform that uses machine learning and artificial intelligence (AI) to generate in-game predictive...
No Fake Crowd Noise–PLEASE!
Match II shows leagues and teams must put their money where fan’s ears are Coming off the wildly successful...
Survey Says: COVID-19’s SportsBiz Impact — Part IV
As we rolled into Apr and closed in on a month of work from home mandates, TMR looked to...
Survey Says: COVID-19’s SportsBiz Impact — Part III
As we rolled into Apr and closed in on a month of work from home mandates, TMR looked to...
Survey Says: COVID-19’s SportsBiz Impact — Part II
As we rolled into Apr and closed in on a month of work from home mandates, TMR looked to get a read on where teams, leagues, venues, properties and agencies stood. I pushed out an informal survey using a handful of questions to a range of folks from my network. Making sure to reach coast-to-coast, with sales account execs and sports management professors, team presidents and league CEOs, we...
Survey Says: COVID-19’s SportsBiz Impact — Part I
As we rolled into Apr and closed in on a month of work from home mandates, TMR looked to...
It Is (Maybe?) MLB Opening Day, In Some Ways
Today certainly will be an MLB Opening Day unlike no other, simply because there is no real Opening Day...
FTP: Summer Here, Summer There
From the Publisher… Welcome to our July TMR Insider! New fancentric content includes: Shawn Sullivan explains why Micro Is...
Micro-Assessments Becoming Big Fan Engagement Tool
Fan engagement. Fan experience. Fan development. A quick look through any front office or collegiate athletic department staff directory...