Exclusive TMR Research Archives - Team Marketing Report

Team Marketing Report – Jan 2005 (Vol 17, Issue 04)

TMR Editorial Staff — Sun, 02 Jan 2005 18:00:19 +0000

Vol 17, Issue 4 (Jan 2005) Team Marketing Report is the only publication devoted to reporting innovative and successful ideas to increase revenues for sports marketers. In This Issue... HOT SEAT NFL puts premium seating close to the action. FANTASTIC Chiefs’ special event a benefit to sponsors. GRID-LOCK Broncos use Net to capture fans’ interest. DATA ENTRY How teams’ e-mail databases have changed. Front Page Streaming revenue: Heat use new technology for online advertisements and sponsorship inventory Pop-up blockers, the Do . . . To read the most recent two months of TMR Insider™ news and insights, simply register for … Continued

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Team Marketing Report – Aug 1989 (Vol 01, Issue 11)

TMR Editorial Staff — Tue, 01 Aug 1989 17:00:18 +0000

Vol 1, Issue 11 (Aug 1989) In This Issue... EXPANSION PLANS With an expanded number of teams the CBA looks to attract new sponsors SPONSOR PROFILE The sports sponsorship activities of Jiffy Lube, lnc. are examined GUEST COLUMN Mitch Wheeler of the Kansas City Chiefs explains how the Chiefs give “legs” to their advertising ON A ROLL Brunswick Recreation Centers and NFL Properties team up for a successful bowling promotion MAKING A COMEBACK Hockey returns to Phoenix after a 10-year absence Team Marketing . . . To read the most recent two months of TMR Insider™ news and insights, … Continued

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Team Marketing Report – May 1989 (Vol 01, Issue 08)

TMR Editorial Staff — Mon, 01 May 1989 17:00:51 +0000

Vol 1, Issue 8 (May 1989) In This Issue... WILL IT WORK FOR WOMEN? New Jersey Nets hold seminar to teach working women about basketball. SPONSOR PROFILE Pizza Hut explains its sports sponsorship process in a new feature in TMR. EXCLUSIVE RESEARCH Who joins the average American when he or she attends a sporting event? TMR’s exclusive research provides the answers. GUEST COLUMN The CBA’s Bob King explains how the league has marketed itself to success. JAMS AND JABS The Rockford Lightning draw fans . . . To read the most recent two months of TMR Insider™ news and insights, … Continued

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Team Marketing Report – Apr 1989 (Vol 01, Issue 07)

TMR Editorial Staff — Sat, 01 Apr 1989 18:00:04 +0000

Vol 1, Issue 7 (Apr 1989) In This Issue... NEW REVENUES Toledo brings television sales in-house and increases revenues by $300,000. ON BOARD WITH CAPTAINS Leaf, Inc. signs sponsorship deal with the Shreveport Captains' minor league baseball team. EXCLUSIVE RESEARCH TMR's exclusive research tells you what consumers might be doing when they're not at your games. GUEST COLUMN The NCAA's Dan Dutcher talks about new bylaws giving schools more latitude for promotions. FAMILY AFFAIR Minnesota North Stars add $150,000 in . . . To read the most recent two months of TMR Insider™ news and insights, simply register for FREE … Continued

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