Sports Embrace the Business of Clean

There was a time not too long ago where gritty and grimy made for part of the experience at sports and entertainment events.

We put up with Wrigley Field's cramped quarters because it was “The Friendly Confines.” We had no problem with more than 100,000 people mashed together at Michigan Stadium because that was the beauty of the shared live college experience for fans of the Maize & Blue. Coachella was a celebration of all things music, so sweating and bumping into people and shouting collectively for acts big and small was . . .

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