Six Keys to Successful In-Game Graphic Design

We asked Robert Teinowitz, President of Chicago-based Live Action Media, "How can teams and sponsors can make in-game graphics more impactful?" Below are Robert's thoughts.

First off, I'll jump right to my "Top 6 Musts" for maximizing your in-game graphics presence:

  1. Make your message readable
  2. Consider what you’re doing OOH and in the marketplace
  3. Never "logo slap!"
  4. Free is free, but good is good
  5. To read the most recent two months of TMR Insider™ news and insights, simply register for FREE Rookie membership. Rookies can view select TMR Insider™ content as well as our most recently published Fan Cost Index® report.

    Already a member? Sign In HERE.

    If you need access beyond a Rookie's to enable you to...

    • Dive into our 5,000+ SportSponsor FactBook™ profiles that contain contact information for 15,000+ decision makers;
    • View 120+ Fan Cost Index reports from the past 30+ years; and/or
    • Access TMR Insider newsletter content from our archives back 1988...

    You can easily upgrade anytime to an All-Star or MVP membership based on your needs.

    Click here to join (or upgrade) now.

    Want to establish a multi-user account because you are...

    • with a team, league, brand, agency, property, etc.?
    • a professor or teacher looking for access for a class or sports management program?

    Contact our publisher, Chris Hartweg, at chartweg@teammarketing.com for pricing today.

Robert is president and co-founder of Chicago-based Live Action Media, a high-end graphic design and production company producing in-stadium video and ribbon boards around the world. Founded in 2003, the company has handled hundreds of projects for major league, minor league and college teams, national and local sponsors and advertising agencies across the country.