We asked Robert Teinowitz, President of Chicago-based Live Action Media, "How can teams and sponsors can make in-game graphics more impactful?" Below are Robert's thoughts.
First off, I'll jump right to my "Top 6 Musts" for maximizing your in-game graphics presence:
- Make your message readable
- Consider what you’re doing OOH and in the marketplace
- Never "logo slap!"
- Free is free, but good is good
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