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Wine & Gold United...Rip City United...Jazz 44 United...Cap City Kingdom...DC 12.
European soccer has invaded the American...basketball business world.

Half the NBA teams are doing away with the notion of season-ticket holders and moving toward membership programs with names that sound like European soccer fan clubs.

Wine & Gold United, that’s the Cleveland Cavaliers. Rip City United is the Portland Trailblazers, Jazz 44 United is the Utah Jazz, Cap City Kingdom is the Sacramento Kings and DC 12 is the Washington Wizards . . .

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Currently Founding Editor/Columnist at The Athletic Chicago. Jon was with TMR from 2003-15, including Executive Editor 2008-15.