Team Marketing Ruminations
Tidbits, Thoughts & Tips around sports business… News, notes and nuggets from our Publisher for Aug 22-28 Another...
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Category: 2020-08 (Aug)
Well, Well, WELL (Buildings)…Yankee Stadium Takes Fancentric Steps for Emerging from COVID-19
Deep in a pandemic that on some days looks like it may never end, teams and venues have begun...
Definitely Not the Last Dance
Can Former Men’s and Women’s Basketball Stars Solve “Senior Moments” For Brands And Fans? A New Platform Thinks So…...
Veteran Marketer Ponturo: Where Will the Sports Marketing Dollars Go?
“Some sports may feel old ahead of their time.” That thought from veteran sports marketing expert Tony Ponturo is reflective not just of where return to play for all of the major leagues is today, but also of what a new environment for teams, leagues and brands will be in the coming months and years as an inevitable recalculation of spending, athletes, and engagement with consumers takes place. For...
Team Marketing Ruminations
Tidbits, Thoughts & Tips around sports business… News, notes and nuggets from our Publisher for Aug 15-21 Road Trip!...
Spitting Distance
Baseball in Northern Michigan is happening. Better yet, ballparks there are allowing fans to attend. Best of all, my live-sports-deprived eyes were on hand to soak in nine innings. Last week, on a road trip to help some family move into a new home (and escape Chicagoland for a...
Team Marketing Ruminations
Tidbits, Thoughts & Tips around sports business… News, notes and nuggets from our Publisher for Aug 8-14 Dallas fans make...
Raise A Glass!
Athletes Keep Imbibing—And Investing—In The Drink Space Water, energy drinks, special elixirs infused with this and that, the non-alcoholic...
Team Marketing Ruminations
Tidbits, Thoughts & Tips from our Publisher… News, notes and nuggets from around sports business for Aug 1-7 ...
SportsCannaBiz: The Sponsorship Match Game
For the purposes of our SportsCannaBiz articles, we will use cannabis and marijuana interchangeably. These are products that are...